Toggle Switch

Let readers turn a preference on or off with one tap, and save the answer to their profile.

PreferencesDeclared DataOne Tap
Toggle Switch example

Introduction

The Toggle Switch shows a short heading, a line of text and an on/off switch. Readers set their preference with one tap, right where the question makes sense.

Each answer is saved to a field in the reader’s profile, so you can use it in segments, emails and other experiences.

Features

1One-Tap Preferences
A familiar switch that is quicker to answer than a form, on desktop and mobile.
2Saved To The Profile
Choose the profile field the switch writes to, such as a newsletter, topic or alert preference.
3Remembers The Answer
Returning readers see their current setting, so they can change their mind at any time.
4Sign-Up When Needed
Readers who are not logged in are invited to sign up first, so every answer belongs to a known reader.

Use cases

  • Let readers follow a team, topic or author with alerts.
  • Offer a newsletter opt-in at the end of relevant articles.
  • Collect preferences you can target in segments.

How it works

Set the heading, text and profile field in the UniSignIn dashboard, then target the switch with Orchestration or place it with a container.

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